They tell you to engage your audience,
to offer readers ways to interact
that draw them in. And offer helpful bits,
like simple rules or things to take and do.
But honestly, who needs one more “how to”,
another great life hack, or useful trick,
especially condensed down to a quick
and easily digested amuse-bouche?
Don’t get too deep, they warn you, or you’ll lose
the interest of the left-swiping crowd.
Be sure to keep it light, above the fold,
or you’ll have no bestseller on your hands.
But honestly, who needs such vapid fans,
so easily discouraged by a thought
that they flee in mortal fear from what you say,
like roaches when you flip the switch at night?
They say to keep it light. Don’t make demands,
if you would keep a growing, loyal base.
It’s all about the numbers, anyway.
No one expects an influencer to care.
But honestly, why bother in that case,
if what you want is followers and “friends”?
If all of this is pointless talk and show,
shut up and try to change the world instead.
25 JUL 2025
© 2025, John Litzenberg. All rights reserved.
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